JJF owns 10% of Pyzel Surfboards and Jon has been foiling for almost 10 years. Those two have been making foil boards for a long time.
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I duno those boards they put out in the past were all real turds, long after I had even figured out how to make a stiff prone board!
Maybe your right though and even then they knew what they were doing and they were keeping the good stuff for themselves and selling mass produced trash to the kooks off-island. I feel like that’s the pyzel program! The good boards for the good riders are just marketing baby!
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Can’t speak on Pyzel’s past prone board quality, but as someone who has surfed multiple Pyzel shortboards for years, he has great shapes and great material quality. I surf at home in NJ and have traveled to Indo with them. They hold up and are not only for pros. I worked in a boardroom for 6 years and how you’re describing the Pyzel program is not how I see it personally. I know the price tag is higher, but I see this as a collab that will be beneficial beyond this first SKU. Influence and skill of Florence, materials and foil knowledge of Lift, compounded with board building knowledge and capability of Pyzel. Not for everyone but pretty exciting to me
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Their older boards were expensive too. I just hope this kind of pricing doesn’t trickle down to their foils. The whole yacht club efoil marketing, full of hyperbolic language has been a turn-off since the LiftX dropped. I get an email every week about them “changing the world”.
I really like some of their wings and am looking forward to their non-efoil releases, but the corporate marketing vibe has been alienating for me. Maybe I’m alone on this. I haven’t watched them from the start and wasn’t around when the 120 dropped.
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@Gibbon I’m with you. You are spot on.
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I have been for this new collab for awhile, and was overwhelmed by the price and underwhelmed on the shape…in the time they took to roll it out, there are twice as many stock middies out there now….I wound up ordering custom dims from a foil board shaper; it took eight days delivered and half the price.
I started with Lift foils and am sticking with them for now. But I agree, their efoils associate them with Silicon Valley and St. Tropez which can be off-putting. It’s ironic because the founder, Nick, is truly a hard-charging surf foiler who built quite a company from scratch. If the efoil revs can fund the r&d for better foils (and boards !?!) so be it…hats off to him. ….Think they could market the surf/prone, wing, sup/DW side a lot better for “purists”, but it ain’t my company…
…in the meantime I am looking for a used 150hax …
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